When shopping for diamonds, many today are still undecided about if it’s best to buy their diamond online or physically in a retail store. I have decided to make this comparison to help determine if shopping online is best for you or not. There are several factors that influence if it’s the best choice or not, with some advantages and disadvantages for each. In this post, I will explain as best as I can the benefits and downsides of the two.
Most online retailers only sell certified diamonds, either by the GIA, HRD or IGI. In many physical retail stores, a majority of the diamonds will not be certified. This is normal, as jewelers themselves are almost always certified graders, but it does not inspire confidence for some consumers. In all cases of a trusted jeweler, there should be no doubt about the quality of the diamond. However, certification … Read More