NASDAQ-traded Brilliant Earth Group, Inc. has announced the launch of its new men’s fine jewelry collection.
Comprised of a 22-piece ensemble of bold and onyx inlay pieces, the collection features unique cable chains, pendant necklaces, engravable cufflinks and ID bracelets. A recycled yellow gold beveled link chain, along with fashion rings and bracelets also fill out the brand’s offerings.
As a digital-first jewelry company, BE aims to solidify its position as an ethical and transparent brand that enhances the everyday man’s wardrobe, with its eco-conscious gemstones and precious metals, engraving personalization and customization. Additionally, the new collection features 93% recycled gold and 99.8% recycled fine silver.
Talking about the composition of the collection pieces, BE’s Director of Product Development, Ryan Atlas, says: “A signature of the collection is our proprietary beveled link chain in recycled yellow gold, white gold and silver. Inspired by our popular beveled edge wedding bands which are masculine and timeless, these chains are impressive in style and weight.”
“Another distinctive design element of the collection is the black onyx inlays on our pendants, bracelets and cufflinks. The onyx has a beautiful shiny and opaque black color to contrast the silver and gold metal tones and rides the line of alternative and modern,” he added.
The new men’s fine jewelry collection is available now on the brand’s website, with prices ranging from $195 USD to $2,995 USD.
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